It’s not so much the word that I have a problem with, rather when people ask me or my team ...
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Instagram Ads Questions Answered
Much anticipation has surrounded the launch of advertising on Instagram. For months, industry news teased the concept to marketers just ...
How to Read Social Media Reports: Social Analytics 101
After working day in and day out on producing pristine content, the last thing you want to do is to ...
How Small Businesses Can Market for Black Friday
The holidays are quickly approaching and as a business owner you know that this season can make or break your ...
How to Spend Your Q4 Budget
The holidays are rapidly approaching and with that in mind, so is the end of 2015. Whether you refuse to ...
Why You Want Your Customers to Be Cubs’ Fans
Alright, so they didn't win the World Series this year, but that doesn't mean you don't want your customers to ...
How to Keep Eyes on Your Brand: Holiday Marketing Ideas
I can't believe I am actually saying it, but the 2015 holiday season is upon us! More and more shoppers ...
Social Media Nightmares and How To Face Them
Are you scared of wicked things that go bump in the night? Social media managers have a lot more to ...
5 Tips for Crafting a Case Study
Having quality content on your site is important for your customers, sure. But, what really is going to make your ...
Social Media Campaigns | Carving Out Time for a Social Strategy
Being the Social Media Manager that I am, I cannot stress enough how important it is to have a strategy ...
PPC Worst Practices: What Not to Do with Your Paid Campaigns
Creating or managing a PPC campaign requires time, research and experience with the platform. There are a lot of intricacies ...
5 Ways To Increase Donations To Non-Profits Through Social Media
In the US alone there are more than 1.5 million non-profits, each one with a specific mission and vision, and ...